Dresses By Design Biography
Responding to the need to bring a young cutting edge ready to wear line, which embodies style elegance and individuality to the U.K market. Changing perceptions of eastern fashion by carrying collections, which are a fusion of Asian glamour to fit in with western trends from simplicity to splendour.
The latest Runway 2011 Fall/Winter Cutting Edge Collection by fashion designer Sofia K contains a fusion of Asian fashion and endows mesmerizing Asian femininity to international women.
Fashion designer Sofia Khushi known as Sofia K blends traditional cuts with the latest style and so she did in her latest fall/winter collection. The Runway 2011 Fall/Winter Cutting Edge Collection by Sofia K was showcased at the Corinthian in Glasgow City centre and grabbed attention of many fashion loving ladies from around the UK.
Fashion models clad in vibrant Sofia K outfits walked the fashion runway. Styling of the models was done by Obaira Ghafur and hairdo by Rainbow Room International East Kilbride. Photographer Shahid Malik captured the beautiful Cutting Edge Collection by Sofia K.Fashion designer Hassan Sheheryar Yasin, known as HSY presented his Pret Deluxe 2012 collection at PFDC Sunsilk Fashion Week 2012 Day 4.
HSY collection at PFDC Sunsilk Fashion Week 2012 Day 4 is based on luxury resort lifestyle of the Mediterranean. Therefore, the fabric used was quite soft and fluid such as chiffons, georgettes, grip and linens in white.
HSY Luxury Resort Lifestyle Collection was enhanced with intricate glittery embellishments on neck lines and back. There were sheer trousers for both men and women as the collection consisted of both menswear and womenswear.
Hair styling for HSY collection show at PFDC Sunsilk Fashion Week 2012 Day 4 was done by Khawar Riaz whereas the styling for the collection was done by Asmaa Mumtaz.
At PFDC Sunsilk Fashion Week 2012 Day 4, HSY also launched his HSY application that aims to enable fashionistas to experience the world of HSY through mobile i.e. to know about his fashion collections, fashion shows, news and competitions.
The PFDC Sunsilk Fashion Week was produced, directed and choreographed by HSY and his team. Maheen Kardar Ali and Zara Shahjahan managed front stage whereas Kamiar Rokni and Asim Naeem looked after backstage management.